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Job loss fears, mortgage rates weigh on housing sentiment

Fannie Mae survey echoes polls by the University of Michigan and the Conference Board that found uncertainty over tariffs is weighing on consumer confidence.

EXp CEO: You can’t champion consumers and gatekeep listings

In an Inman Exclusive, Leo Pareja, CEO of eXp Realty, writes that exposure sells homes, while shielding listings hurts sellers, limits buyers and undermines trust.

Supercharge your summer marketing: The Download

After a topsy-turvy spring, some markets are seeing more inventory this summer. Here's how to lead gen for buyers and listings to take advantage of the opportunity.

Agents lower hopes after summer’s tepid start: Client Pipeline Tracker

Intel observed a notable rise in late June in the share of agents who said their buyer client pools were "substantially" slimmer than at the same point last year.

Easy-peasy tech automations (with no learning curve required)

Text replacements and keyboard shortcuts are the OGs of automation, broker-owner Amy Stockberger writes. They’ve saved her business hundreds of hours and thousands of decisions.

Why my new URL will end in .realtor or .realestate

As Troy Palmquist refreshes his consumer-facing real estate brand online, he takes you along on the journey, including the nuts and bolts decisions related to content marketing.

Are you about to become a real estate dinosaur?

Technology doesn't take the place of relationship-building, Bernice Ross writes. The agent who masters both is ready to move forward with confidence in today's market.

6 creative strategies to refresh your marketing now

Refreshing your marketing doesn’t require a total overhaul, Bernice Ross writes, only a few smart, creative shifts that will keep you top of mind with clients and prospects.

Your city just got ranked. Now put it to work for your business

Buyers are paying attention to "best-of" rankings. Are you? Troy Palmquist teaches you to add this leverage to supercharge your real estate business.

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